Meet your new Starmarker!KERI ATCHLEY, SENIOR ART DIRECTOR
Dear Starmark,
I’m Keri Atchley, a creative director and designer with 30+ years of experience leading integrated brand campaigns across tourism, healthcare, higher ed, B2B, and lifestyle. I thrive in Agile environments where collaboration, iteration, and teamwork drive results.
My daughter Liz Atchley recently joined Starmark and speaks so highly of the culture—I’d love the chance to contribute my creative leadership and campaign experience to your team.
I am applying to your Art Director job post on Indeed.
Over the past 25 years, I have built a career on delivering integrated, multi-platform campaigns for industries including tourism, healthcare, higher education, B2B/tech, and lifestyle brands. What drew me most to Starmark is your commitment to Agile methodology—it mirrors how I’ve approached design leadership for decades: staying adaptive, collaborative, and resilient through the ever-changing tides of technology, business, and the economy.
For me, Agile is more than a workflow—it’s a mindset. I value daily check-ins, cross-functional transparency, and sprint-based planning because they allow creative teams to focus on what matters most: producing work that delivers results. I thrive in environments where the right team members are empowered to do what they do best—salespeople drive sales, strategists map strategy, and designers bring the creative to life. That balance allows me to focus on what I do best: solving client problems and helping their businesses and dreams expand, get noticed, and be remembered through strategic, curious, and creative campaigns across digital, social, print, OOH, and experiential.
I miss being part of larger teams where collaboration fuels innovation. Starmark’s culture of strategic thinking and award-winning creative makes me eager to contribute not only my design expertise but also my leadership in brand identity, integrated campaigns, and client partnerships. I am confident that my background and philosophy align with your mission of delivering stellar work with measurable impact.
Thank you for considering my application. I would welcome the opportunity to discuss how my experience and vision can help further Starmark’s success.
Warm regards,
Keri Atchley
Happy birthday to You, Starmarkers!
Happy birthday to our Starmarkers Lily, Dale & Reinaldo! Here's to another year of brilliant thinking! 🎉 We're so lucky to work with amazing people like you 🥳
MY BEST AND BRIGHTEST
KERI ATCHLEY
Creative Director | Art Director | Brand & Publication Designer
Jacksonville, FL (Remote)
keri@design-360.com | 404-822-3834 | linkedin.com/in/keriatchley
portfolio: www.design-360.com
PROFILE
Creative Director and multidisciplinary designer with over 25 years of experience leading integrated campaigns, brand systems, and publication design across luxury lifestyle, hospitality, nonprofit, and wellness sectors. Known for translating vision into design systems that blend storytelling, strategy, and measurable results.
CORE EXPERTISE
Creative Direction • Art Direction • Brand Identity Systems • Publication Design • Experiential Design • Integrated Campaigns • Packaging & Product Launches • Nonprofit Event Branding • Editorial Design & Print Production • AI-Enhanced Workflow • Digital Marketing • Photography Direction • Team Mentorship
EXPERIENCE
DESIGN360, LLC | Jacksonville, FL
Founder & Executive Creative Director
2000 – Present
• Directed branding and marketing campaigns for clients including Tyler Perry Studios, Michelin, Wells Fargo, Motorola, Medtronic, and TOTO USA.
• Developed award-winning brand identities, integrated campaigns, interiors, packaging, and experiential environments.
• Mentored cross-disciplinary creative teams and fostered long-term client relationships through strategic collaboration.
• Donated creative services to Emerald Coast Children’s Advocacy Center and Mattie Kelly Arts Foundation, doubling donor engagement.
VIP 30A MAGAZINE | Santa Rosa Beach, FL
Design Director (Publications – Print & Digital)
2022 – 2024
• Directed layout, design, and storytelling for each issue — balancing editorial flow, typography, and luxury tone.
• Maintained digital publication by uploading monthly issues to Issuu.com and optimizing format for accessibility.
• Created media kits, advertising layouts, and digital sales assets.
• Collaborated with editorial, photography, and production teams to ensure visual cohesion across print and digital.
IDEAS / FOLIO ATLANTA | Atlanta, GA
Design Director (Experiential & Environmental Design)
1996 – 2000
• Led experiential design for interactive trade-show and branded environments for Coca-Cola, HGTV, Michelin, TOTO USA, and Scripps Networks.
• Oversaw all design stages — ideation, lighting, material selection, spatial storytelling, and final build supervision.
• Promoted to Design Director within two years for exceptional leadership and creative excellence.
SELECT PUBLISHING & MAGAZINE PROJECTS
• VIP 30A Magazine — full design, layout, digital issue publishing, media kits, ad assets, and luxury editorial storytelling.
• Coastal Dune Lakes — FAPA Gold Award; lead designer with Emmy-nominated filmmaker Nic Stoltzfus.
• Dogs of 30A — co-author and designer; hardcover sold out on release.
• The Adventures of the Almost 10-lb Beastie — authored and designed children’s book.
• 30A Living & 30A Style — designed luxury lifestyle coffee-table books with Lynn Nesmith (Southern Living, Better Homes & Gardens).
BRANDING & CREATIVE PROJECTS
• Seaside Style / The Town of Seaside — longtime creative partner directing brand systems across multiple retail concepts and community initiatives; seasonal marketing, signage, packaging, window displays, and digital campaigns.
• The Seaside Style, Kids + Baby, Cabana, Baby + Bump — retail brand identities, visual merchandising, packaging, and seasonal campaign design under the Seaside brand.
• The Court (Seaside lodging property) — boutique identity, collateral, signage, and brand-experience design that align with Seaside’s thoughtful aesthetic.
• Tyler Perry’s Gulfstream III private jet — creative design partner on a $65 million interior remodel inspired by Versace; custom finishes, mood lighting, monogrammed motifs, and cinematic flair. Valued at approx. $125 million and ranked #1 most expensive celebrity jet (Trump’s was #2).
• Chi Chi Miguel Throwdown — 10+ years as creative and event-branding lead; developed annual themes, logos, invitations, swag, auction catalogs, live slideshow visuals, website updates, and email campaigns to support multi-day fundraising; grew the event from a small dinner to a major celebrity-supported gala.
• GirlTalk Jax — founder; program identity, branding, creative direction, promotional campaigns, and materials for a mentorship initiative empowering tween and teen girls.
• Coastal Luxury Real Estate / Coastal Luxury Magazine — brand identity, integrated marketing, signage, advertising, event branding, and publication collateral for a Gulf Coast luxury real estate firm and its lifestyle magazine.
RECOGNITION & COMMUNITY LEADERSHIP
Recipient of awards for experiential design, publication layout, and integrated campaigns.
Author and designer of multiple award-winning books and editorial series.
Board member and creative donor for Mattie Kelly Arts Foundation, Emerald Coast Children’s Advocacy Center, Children’s Volunteer Health Network, and Alaqua Animal Refuge — contributing over $125,000 in pro bono design services.
EDUCATION & CERTIFICATIONS
Bachelor of Fine Arts, Commercial Interior Design — University of Georgia
Certified RYT-200 Yoga & Meditation Instructor and CRYT-95 Children’s Yoga Teacher
Registered Behavior Technician (ABA Therapy)
TECHNICAL PROFICIENCIES
Design: Adobe Creative Suite (Photoshop, Illustrator, InDesign, Acrobat) • Figma • Canva
Productivity: Microsoft Office Suite • Google Workspace • Asana • Trello
Technology: Mailchimp • Issuu.com • Publishing • AI Tools for Design Innovation
OTHER INTERESTS & LEADERSHIP
• Yoga & Mindfulness Instructor — Certified RYT-200, teaching for 15+ years; specializes in creative wellness and youth mentorship.
• Registered Behavior Technician (RBT) — ABA-certified; integrates behavioral insights with creative education and design thinking.
• Founder, GirlTalk Jax — mentorship and empowerment program for teen girls promoting creativity, confidence, and emotional wellness.
• Advocate for Children’s Charities — long-time supporter and creative contributor to ECCAC, MKAF, CVHN, and Alaqua Animal Refuge.
• Community Speaker — leads workshops and panels on creative leadership, mindfulness, and community-driven design.
Art Director- job post on Indeed
Starmark
Fort Lauderdale, FL•Remote | Full-time, Contract
Full job description
Work is more rewarding when you remove all the barriers to the best thinking. That’s why the big stuff – from brand initiatives to new tech launches to bespoke digital efforts – goes further with Starmark. So come light up some new possibilities for your career as part of our crew.
Starmark proudly follows Agile methodologies agency-wide, so you'll fit right in if you're a self-motivated explorer who plays well with others and loves stellar work that brings results.
As an Agile Team We Value:
Quick Daily Check-ins – that help us collaborate, increase transparency, reduce wasted time and cut down on interruptions so we can get more done.
Solid Planning – because you're a flexible self-starter who wants to participate in whole-team project roadmaps, plan new work with clients and organize your own efforts across multiple projects during 2-week sprints.
People Who Deliver – with an ability to own the overall design and vision of a project.
Being Able to Respond to Change – because we prefer to be focused instead of harried so that we can adapt quickly, remain flexible, collaborate with each other and our clients for success
Expectations:
Ability to produce exceptional work for clients both creatively and effectively
Ability to conceptualize and rollout creative ideas/solutions that effectively communicate strategy
Maintaining client brand guidelines and standards
Ability to work directly with client and team to build relationships
A digital-first art director who is curious about the latest technologies and best practices
Balanced creative and analytical mindset
Strong written, verbal communication & organizational skills
Ability to manage multiple projects in an Agile, deadline-driven environment
Requirements:
Strong portfolio that demonstrates innovative integrated work: video, social, digital, display, OOH, print, collateral, experiential
Experience designing brands, from look/feel through brand guidelines
Bachelor's degree and/or 4+ years with an advertising or design company
Experience within Tourism, Higher Ed, Healthcare and B2B/Tech a plus
Proficiency with Adobe Creative Suite, including XD; Premiere and After Effects a plus
Self-motivated and able to work within a team with minimal supervision
Strong presentation skills
Got a creative secret power? Bring it!
Only candidates who include samples and/or a creative portfolio will be considered. Starmark is a national integrated marketing agency headquartered in Fort Lauderdale, FL that specializes in strategic thinking, award-winning creative, branding, advertising, interactive and public relations.
Résumé
Click below to enlargeHERE’S WHAT MAKES KERI DIFFERENT
I fit perfectly into your full-service marketing services company that’s project-based and powered by Agile Methodology. Where your expertise shines in running large, complex marketing efforts more smoothly – projects like branding and positioning, integrated marketing campaigns, bespoke digital efforts and developing new marketing technologies.
Career Highlight: Morgan Freeman
What makes this night even more meaningful is that it wasn’t a one-off project—it was the pinnacle of more than a decade of creative partnership. My team and I were behind the full visual identity, branding, invitations, menus, signage, digital assets, experiential design, and storytelling that helped shape the Throwdown into what it ultimately became: one of the most iconic philanthropic events in the region.
Our work supported its evolution into Emeril Lagasse Foundation Throwdown, deepening its impact, expanding its reach, and helping raise millions for local nonprofits. The event became a tradition, a community cornerstone, and a place where generosity, great food, and unforgettable moments converged—all wrapped in branding that made it feel like the joyful, high-energy celebration it was meant to be.
To design for a celebrity event is an honor.To help build the brand behind a philanthropic movement—
that’s legacy.
The crown jewel of my 30-year career was the night I met Morgan Freeman—yes, actual God—and had the unforgettable honor of placing a lei around his neck as he arrived to the event “An Evening with Morgan Freeman.” What followed was pure alchemy: joy, generosity, and the unmistakable electricity of a room where purpose meets celebrity.
Mr. Freeman was everything you hope he’d be—warm, gracious, and fully present. He was the guest of honor for an intimate 100-person charity dinner, one of the most coveted auction lots at the legendary Chi Chi Miguel Throwdown, now known as Emeril Lagasse Foundation Throwdown. For several years in a row, this dinner—hosted in the beautiful home of Lynn and Steve Dugas—sold for $2,000 per seat, raising extraordinary funds for children’s charities across the Gulf Coast.
